Your first hire, selling from day one
We map your target market and get one channel live in 14 days, with a playbook and CRM built around how you sell. Your first sales hire starts with live campaigns and qualified conversations.
- Fixed fee, two weeks
- One channel live in 14 days
- You keep everything
Not hiring yet? Run it yourself now and hand it over when you hire.
Hire first, and you pay a full salary for setup work
Most first sales hires spend their first months building what should already exist. Build it first, and they sell from day one.
6 of 6 ready on day one
- A person to sell
- Target buyers, each with a reason to reach out
- One channel live and producing conversations
- A CRM with stages that match how deals close
- A written playbook and follow up cadence
- Tracking that ties every lead to its source
This is for you if you’re still the only one closing deals
- Software
- Professional services
- Technical services
- Manufacturers
- Distributors
- Commercial contractors
What your hire needs to start selling, built in two weeks
The work a first sales hire spends months on, done before they start. One of our packaged launches, with a fixed fee quoted on the working session.
The sprint
What the sprint covers
- One agreed acquisition channel, live in 14 days, and run by us for the first 30 days after launch
- For outbound, your target market mapped: the segments, regions and company sizes we agree on, with every account in them scored by buying signal
- For a paid channel: campaigns built with tracking to booked calls in your CRM
- Your playbook, a CRM with your deal stages, and the hire kit with a 90 day ramp plan for your first AE
Live in 14 days, or we keep working free until it is. The clock starts once we have access and your sign off on the target, and live means the channel is running: sequences sending or ads approved and serving. Ad spend, software subscriptions and website development are not included unless we scope them in.
The handoff
Your hire inherits a working system
- A role description and a hiring scorecard
- Help screening candidates
- Handoff notes and a first month plan
- Live campaigns, a playbook and a CRM that works
Growth Partner billing starts only if you continue after the 30 days the sprint covers. Three month minimum, then month to month with 30 days’ notice. If your hire starts during the minimum, the remaining months switch to advisory.
Before your first sales hire
Do we need to be hiring?
No. You can run the system yourself now and hand it to your hire later. Some founders use the sprint to decide if they need a hire at all.
What happens after the sprint?
The sprint fee covers the build and running your channel for the first 30 days after launch. Growth Partner billing only starts if you choose to continue after those 30 days. Ad spend and software stay on your own accounts throughout, including during any free work.
Who does the work?
Simas. The person on the call is the person who builds it, from the first working session to the handoff.
See how we think, in a free working session
30 minutes, live. Bring your current pipeline and your next sales goal, and we work through it with you. You leave with:
- A read on where your next customers could come from
- The first channel we would switch on
Free and no obligation.
